Assertive Yield, a leading player in the digital advertising and monetization industry, is pleased to announce the appointment of Tom Jenen as Senior Advisor. Tom brings a wealth of experience and expertise to the Assertive Yield team, further strengthening the company’s commitment to driving global growth and innovation in the ever-evolving digital advertising landscape.
Tom comes to the company with a remarkable track record spanning nearly 25 years in the digital media and advertising industry, including pivotal roles in some of the industry’s most groundbreaking companies. He is renowned for his proficiency in developing profitable customer bases, defining successful market entry strategies, and building efficient, cost-effective operations on a global scale. In the last 15 years, he’s focused primarily on global growth for technology to media companies, focusing on revenue, journalism, and a diverse media ecosystem.
“The programmatic ads ecosystem is built to advantage buyers. Assertive Yield has the best independent tech for publishers to optimize their demand, sites and overall user experience. I’m really excited to support that effort.” said Tom Jensen, Senior Advisor at Assertive Yield. Assertive Yield is also excited to leverage Tom’s extensive industry knowledge and network to propel the company’s growth. His appointment underscores the company’s commitment to delivering higher revenues throughout data transparency, agility and AI-driven solutions for publishers worldwide.
Nils Lind, Founder and CEO at Assertive Yield, shared his enthusiasm: “2023 marks a tremendous growth phase for Assertive Yield. Our mission to empower publishers to innovate, especially in a challenging industry scenario, remains strong. With Tom onboard, we are optimistic about scaling our impact across global markets.”
Tom Jenen’s appointment comes at a pivotal time for Assertive Yield as it continues to expand its global footprint and offer innovative solutions to its clients. According to Sherzod Rizaev, COO at Assertive Yield: “Equipping our partners with advanced AI-driven monetization tools and bringing in top talent reinforces our support for existing partners and sets the stage for more premium publishers to maximize their revenue potential.” The company remains committed to providing advanced AI-driven monetization tools that empower publishers to thrive in a dynamic digital advertising landscape.
For media inquiries and further information, please contact:
Katia Moura – Head of Marketing & Communications
[email protected]
About Assertive Yield
Assertive Yield is a leading player in the digital advertising and monetization industry, committed to empowering publishers with advanced AI-driven tools to maximize their revenue potential. With a strong focus on innovation and industry expertise, Assertive Yield is dedicated to helping publishers thrive in a dynamic and competitive landscape.
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Company Name: Assertive Yield
Contact Person: Katia Moura
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Country: Portugal
Website: https://www.assertiveyield.com/