The global trail running shoes market size is expected to reach USD 8.9 billion by 2025, registering a 5.9% CAGR over the forecast period, according to a new report published by Grand View Research, Inc. Increasing participation in trail running events is anticipated to drive the product demand. Rising popularity of outdoor activities is supporting the product demand. As per the Physical Activity Council, the participation rate in outdoor activity increased from 53.9% in 2013 to 59.2% in 2019. The boom in marathon running is also projected to drive the market growth.
The demand for trail running shoes is majorly driven by growing number of female participants. The female participation in running increased from 22% in 2014 to 34% 2017. Growing popularity of trail running events, such as Ultra-Trail du Mont-Blanc (UTMB) is also supporting the market growth. The demand for entry in this event witnessed 68% rise from 2016 to 2019. In 2019, the event received 26,000 applications from 10,000 places. There are around 4,300 races are certified and recognized by the International Trail Running Association (ITRA) and around 10,000 events taking place worldwide.
Key market players are VF Corporation; New Balance Athletics, Inc.; Wolverine World Wide Inc.; Brooks Sports, Inc.; Adidas AG; Nike Inc.; Skechers U.S.A, Inc.; Asics Group; Deckers Outdoor Corporation; and Amer Sports. The market is niche in some region and very fragmented in nature. The key players focus on product development and innovation to increase the performance of the shoes. This technology absorbs the foot strokes impact and channels it upward providing enhanced performance to the runners.
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High number of professional ultra-trail running participants is also a major factor driving the growth of the trail running shoes market. The ultra-trail running witnessed a 14% year-on-year growth over the past 25 years. The participants in this group are the core consumers of trail running shoes. High adoption among these consumers in order to maintain grip over dirt, mud, gravel, roots, and rock slabs, along with protecting the feet from injuries is expected to bode well for the overall market growth.
Further key findings from the report suggest:
- By type, light trail running shoes emerged as the largest and fastest growing segment in 2019, owing to preference by new comers due to the high traction on the soil
- Rugged trail running shoes is estimated to witness strong growth over the forecast period, owing to high demand by the runners who prefer running on hiking trails
- Offline distribution channel accounts for majority of market share in terms of product sales owing to availability of the right fit and cushioning and help to understand the mechanism of shoes’ functionality
- Some of the key players operating in the global trail running shoes market include VF Corporation; New Balance Athletics, Inc.; Wolverine World Wide Inc.; Brooks Sports, Inc.; Adidas AG; Nike Inc.; Skechers U.S.A, Inc.; Asics Group; Deckers Outdoor Corporation; and Amer Sports
Increasing participation in trail running is anticipated to drive the demand for shoes over the forecast period. Growing female participation is also driving the demand for trail shoes. From 2014 to 2017, the female participation in running increased from 22% to 34%. According to the American Trail Running Association, majority of trail runners are in the age group 40 to 59 years accounting for 53% of all the participants, while the age group 20 to 39 years accounted for 34% of the participants in 2019. Also, as per the Physical Activity Council, the participation rate in outdoor activity increased from 53.9% in 2013 to 59.2% in 2019. Increasing demand of trail running shoes among participants to maintain safety and reduce the chances of injuries and fatigue is expected to drive the market in near future.
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Growing trend of ultra-trail running is driving the demand for gadgets, clothing, safety equipment, footwear required for trail running. Ultra-trail running witnessed an average of 14% year-on-year growth over the past 25 years. The participants belonging to this group are the core consumers of trail running shoes. They prefer this type of footwear to maintain grip over dirt, mud, gravel, roots, and rock slabs, along with minimizing foot injuries.
Growing popularity of trail running events, such as Ultra-Trail du Mont-Blanc (UTMB) is also supporting the market growth. The demand for entry in this event witnessed 68% rise from 2016 to 2019. In 2019, the event received 26,000 applications from 10,000 places. There are around 4,300 races are certified and recognized by the International Trail Running Association (ITRA) and around 10,000 events taking place worldwide. Consumers prefer trail running shoes over regular running shoes owing to the build quality and trail specific designs. These footwear are beefier to handle the rough and rugged terrain which reduces the chances of sprained ankle. The rugged sole offer better traction on the middy and wet trails compared to other type of footwear. Also, growing trend of ethical consumerism is creating more opportunities for new players in the market. Projects such as Clean Run-a cross-brand open source platform collaboration to accelerate the development of sustainable trail running shoes-is used in increasing consumer awareness.
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By Type, the trail running shoes market is segmented as light, rugged, and off trail running shoes. Light trail running shoes was the largest segment in 2019 and is estimated to register the fastest CGAR over the forecasted period. Consumers prefer purchasing this type of shoes for fire roads, gravel paths, and rolling hills. The shoes are preferred by the beginners owing to the light weight and high traction on the soil. The minimal cushioning ensures safety of the feet while making the runners feel more in touch with the trail.
Rugged trail running shoes is also estimated to witness strong growth over the forecasted period. These shoes are highly preferred by consumers who prefer running on hiking trails. The sturdy material and enhanced underfoot protection increase the use of shoes on a range of terrains. Also, the diverse lug pattern provide grip and stopping power at any angle. Also, the demand for off trail running shoes is estimated to grow steadily over the forecasted period.
Grand View Research has segmented the global trail running shoes market on the basis of type, distribution channel:
Trail Running Shoes Type Outlook (Revenue, USD Million, 2015 – 2025)
- Light Trail Running Shoes
- Rugged Trail Running Shoes
- Off Trail Running Shoes
Trail Running Shoes Distribution Channel Outlook (Revenue, USD Million; 2015 – 2025)
- Online
- Offline
By distribution channel, the market is segmented into online and offline. Offline distribution channel held the largest market share in 2019. Consumers prefer purchasing footwear and other accessories from the stores to find the right fit, to understand the mechanism and functionality of shoes, and choose from the available variety of cushioning. The segment is projected to continue its dominance over the forecast period.
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Online segment is estimated to register the fastest growth during the forecast period. Increase in social media marketing is supporting the growth of online distribution channel. Factors, such as availability of a wide range of products with an option to compare them based on features and prices, swift product delivery, and easy returns policies are anticipated to drive the segment growth. Consumers prefer multi brand online retailers to save time. Discounts offered by several manufacturers is shifting consumer preference from brick and mortar to online stores. Availability of attractive discounts and increased focus of the companies on direct-to-consumer retail are other factors expected to boost the growth.
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