On October 27th, at the “Shaking Baby Market Strategy Summit Forum”, Shaking Baby announced that the Industrial 2.0 Studio was officially started and launched its “Million” programs. The core is the cooperation advantage of relying on Shaking Baby and Tencent Live.
Through stars, talents and shopkeeper KOC, it will benefit 100 cities and 1,000 counties in the country and will set up 10,000 industrial direct broadcasting rooms. Help the industry to promote the employment and the local economy. It is understood that the popular webcast in China is more about the promotion of merchandise plus shopping. Turning to the service industry will undoubtedly be revolutionary and will drive greater economic and ecological growth.
“Creating value for customers and making every person who wants to change win wealth and respect” is the corporate mission defined by the “Shaking Baby Platform”. “Shaking Baby” hopes to empower individuals and rural industries through continuous innovation, optimization and breakthroughs to help achieve personal value and industrial development. Chen Qian (pseudonym) is a veteran user. She participated in this strategic summit forum and abandoned her children. She is also one of the beneficiaries.
Chen Qian said at the meeting that as a 2-year-old child’s mother, 30-year-old can describe her life with busyness and happiness, which comes from her other identity – the owner of Shaking Baby. While taking care of the baby, Chen Qian uses her spare time on Shaking Baby platform to earn commissions by sharing and purchasing goods. At the beginning, she was attracted by the platform’s “0 threshold, 0 investment”. After experiencing the platform’s strong supply chain and excellent after-sales service, Chen Qian firmly believes in the development of the platform. In less than two years, Chen Qian purchased a property worth 500,000 yuan and one car worth over 100,000 yuan in her town by cashing in personal debris.
The community’s new retail business continues to be hot, and Shaking Baby makes personal free time possible.
Shaking Baby like Chen Qian has more than 30 million. This is due to the continued boom in new retail sales in the community. According to the data of the China Business Industry Research Institute, the sales volume of the new retail platform of the Chinese community exceeded 1.2 trillion yuan in 2018, and the market size is expected to reach 206.58 billion yuan in 2019, up 63.2% year on year. Different from traditional e-commerce or retail businesses, on the Shaking Baby platform, the shopkeeper can obtain commissions by sharing recommended high-quality goods, thus solving the problem of the mothers, part-time workers, freelancers, etc. and cashing in their personal leisure time through sharing, and making sharing and recommendation into real value.
According to official Chinese data, China’s birth population was 15.23 million in 2018, and only mothers have tens of millions every year. These people can become shopkeepers of Shaking Baby and make their lives more meaningful, which helps to promote employment and stimulate domestic demand.
KOC earns millions of dollars a year, and platforms such as Shaking Baby are favored by the public.
On the Shaking Baby platform, Chen Qian is the owner and also a consumer KOC. They can gain private domain name traffic through Shaking Baby and WeChat traffic support, then expand their business through trust relationships and sell high-quality, low-priced products to fans.
In the process of China’s digital economy construction, Shaking Baby will continue to transform the digitalization of the character field in the social scene, promote enterprise upgrades, consumption upgrades and quality of life driven by big data, so that individuals can realize trust, credit and impact, business system from influence to personal value. By promoting the establishment of industry standards and the optimization of credit system, the problems of quality control and sales mode in the industry are solved. By promoting the establishment of industry standards and the optimization of the credit system, the problem of quality control and sales model in the industry has been solved.
At present, there are 50 million users in Shaking Baby, and their daily sales exceeded 10 million yuan. In 2018, Tmall double 11 turnover exceeded 100 million yuan. Its popularity has enabled more than 10,000 brands to reach millions of normal sales in one day. The high-quality supply chain, after-sales system and innovative Shaking Baby model have also won the favor of many domestic first-tier capital institutions. In just over a year, five rounds of financing have been completed, and the financing amount is nearly 2 billion yuan, making it the fastest financing platform in the industry.