Digital Clarity Show Importance of Digital Marketing for Luxury Brands

August 01 17:42 2019

Leading Digital Marketing Agency, Digital Clarity have released a major new post looking at the what the future may hold  for Luxury Brands as economic uncertainty and changing attitudes impact the industry. 

The post also looks at the impact of Social Media and why it’s important for brands to go beyond this powerful medium and embrace other channels such as Google Ads and SEO into the mix.
 
Written by leading digital strategist, Reggie James the article sites data from McKinsey, Deloitte and Bain as well as insights from Facebook and Google. 
 
Speaking on the publication of the article, Reggie James said, “Luxury Brands are under immense pressure to deliver a multifaceted approach for the consumers and sadly many offering advice have very little or no real grasp on the impact of digital and what it means for their business.”
 
Reggie James went on to say, “The need for a deep understanding of analytics and the shift in sentiment needs to be addressed, whilst reliance on just one channel like Instagram, though important, needs a stronger cohesive approach.”
 
The article has been posted on the blog page of Digital Clarity as well as Medium and business Social Network, LinkedIn.
 

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